Spur House Logos William Neville Developments

When working on the marketing material to accompany the CGI's of Spur House, it was important to generate a strong brand to efficiently promote the new housing development. As this was the first time I had been contracted to develop a marketing brochure, I wanted to establish a consistent design language at the earliest stage. So, I began by drafting a range of logos allowing me to conceptualise various shapes and colour schemes to be used throughout the brochure. These were presented to the client and the favourite was approved,